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Reject The Recession And Create A Thriving Legitimate Online Home Business Opportunity. Part I

In a time when the lead news stories focus on business down sizing, governments bailing out large automobile corporations and general economic turmoil, it is difficult to avoid feeling depressed. Along with this there are the secondary effects of the “1 out of 5″ sub-prime default rates causing another chain reaction of rising interest rates and falling home prices engendering even still more defaults with the added foreclosures causing the cycle to repeat in a downward spiral. But as business owners of a Legitimate Online Home Based Business Opportunity we have two choices: we can let the media send us into panic mode and start crying “the sky is falling in” or view the economic downturn as a way to become creative and view it as an opportunity.  Create employment for those unemployed and provide those needy options that people need right now. During other economic down turns, it has been through these times that millionaires have been created. While some businesses are giving up and closing their doors the entrepreneurial competitors are checking out creative opportunities. Where do you find yourself? I encourage you to seize the opportunity and rise above your competition and Reject the thought of Recession and check this out.

Following are five ways to seek a Legitimate Online Home Business Opportunity and survive the tough times.

1. Marketing Is Still The Key: Your first impulse may be to cut back on costs, which is possible in some areas, but cutting back on marketing at this time would be the worst thing to do. As the economy begins to turn around studies have shown that businesses that continue marketing through a depressed economy are the ones that come back the strongest when the economy begins to recover. Develop a market strategy and stick to it. If the current plan is not working then try new strategies because when implemented correctly, marketing is an expense that should pay for itself. Do your homework to find the correct strategy and keep marketing.

2. Cut The Cost Of Your Products Or Services: The reality is that consumers will cut back on their spending through a recession and hang on to their dollars. Now is the time to discount the prices as customers realize the lower prices they will note that those prices have never been this low and be tempted to buy anyway. It is a good time to re-evaluate your pricing strategy and offer discounts off your most popular products and services especially discounts on large quantity orders. Promote and advertize your new lower prices and remember you can always raise these prices later!

3. Promote On The Internet: Increase your web presence through additional web sites and blogs. Provide greater content so the message gets out that you have discounted your products and services and pick up more customers because other businesses may be pulling back. Check out your e-mail marketing services by optimizing it with the best service possible. Now is a great time to optimize the search engines that you are using for your website and blogs. Spending a few hours comparing services you may find a better service during this time as other businesses check they service during these down times. You may find that implementing a new online marketing and sales strategy may be very cost effective. Check out gift certificate purchases to your website and you may uncover a whole new revenue stream. Seeking out an online marketing expert who can evaluate new opportunities and create new strategies.

4. Check Out The Minds of Friends and Colleagues: take a morning with your staff or an evening with close friends that know your business and brainstorm potential opportunities. Try leveraging the magic that a group brain storming activity will provide as the juices begin to flow with some good synergy even though you may start from a blank slate. Just asking for ideas you might be surprised by the creative results.

5. Uncover A New Niche: The previous hustle and bustle of your business may have prevented you from checking out a new niche that has come across your mind. Now might be the time to focus and uncover a new niche that would complement your existing products or services. Added services or product components with reasonable costs may provide added bonuses to your business. Check out the new market opportunities and optimize a strategic plan of attack.

This provides you with the opportunity to plan and optimize the advantages of your Legitimate Online Home Business Opportunity. Adjusting your plan and uncovering new possibilities are much better ways to focus your positive energy and find ways here.

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7 Responses to “Reject The Recession And Create A Thriving Legitimate Online Home Business Opportunity. Part I”

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  • You can deduct expenses of a business, not of a hobby. The IRS might look at this as a hobby, with only $ 30 in sales.
    And you might be kind of hard pressed to prove a couple hundred dollars in expenses directly attributable to those sales.

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Ralph & Lil Dickau

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